If you aren't already taking LinkedIn seriously (I attract over 90% of my speaking business from the site), here's a new reason why it's time to up your presence.
LinkedIn has quietly launched ProFinder, which does what it says on the tin. If you are looking for specific services like accounting, financial advice, coaching, design, insurance, legal services etc., you can use ProFinder to help you out. Simply post your request and LinkedIn will send you details of people who can help.
That's great - and as the article suggests is along the lines of sites like Fiverr, only this is for business professionals. But it strikes me that the real benefit will be for service providers, where ProFinder will clearly become another way to generate new leads.
The blurb makes it clear that you will have to be at the top of your game when it comes to your profile presence and you'll need to include your post/zip code so that leads can be localised.
ProFinder is currently only available in the US, but I hope it won't be too long until it's available in the UK.
Here's more information on the LinkedIn sitehttps://www.linkedin.com/profinder
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LinkedIn recently (and quietly) launched its new "ProFinder" service, and it's quickly gaining momentum. Modeled after popular "freelancer-for-hire" sites such as Fiverr and Upwork, LinkedIn's ProFinder matches customers looking for a specific type of product or service with a qualified professional. Because of its treasure trove of user data, LinkedIn is able to quickly and easily show you the best prospects for a freelance project or ongoing service you need based on keywords, categories, or search terms you type into ProFinder. LinkedIn can even filter search results based on your network (who you're already connected to at a first or second degree level), recommendations those professionals have, their physical location (if that matters), and more.